From analysing TDs’ expenses to digging the dirt on rivals, a look inside the Sinn Féin electoral toolkit
An image from the Sinn Féin toolkit showing how press photos should be staged – with no pointing at potholes
June 14 2021 02:30 AM
Fake polling is just one weapon in a political party’s arsenal of strategies to convince members of the public to give them their vote. Sinn Féin’s Election Tool-kit 2015 offers a fascinating glimpse into how the party trains members for the battlefield of electoral politics.
Many of the strategies would not be unique to Sinn Féin but the party’s decision to outline the tricks of the trade in a glossy training manual for members would be considered unusual.
Take the age-old art of digging for dirt on your political rivals – generally something that is discussed by political party operatives in hushed tones in party headquarters or public house snugs.