

OWN BRAND
OWN BRAND
‘Young, clean, fresh and fruity’ – just one of the own brand wines Leinster House will splash €300k on
- Darragh McDonagh
- 23:36, 16 Jun 2022
- Updated: 23:36, 16 Jun 2022
LEINSTER House plan to splash out up to €300,000 on its own brand of wine over the next four years.
The bespoke-labelled booze has proven to be a hit since it first went on sale in 2013.


Around 8,000 bottles of the plonk were sold over the following five years.
A tender went out this week seeking suppliers to provide “entry-level” and “mid-range” wines to be branded with the Houses of the Oireachtas label and sold in its on-site bars and restaurants.
It wants a “young, clean, fresh, fruity” white wine to put its label on, and would prefer a Sauvignon Blanc as its entry-level offering.
A light or medium-bodied wine is sought for its entry-level red, with a “young, fruity, dry” Merlot the top pick of Dail chiefs.
The mid-range option will be a dry and medium-bodied red wine, like a Bordeaux, Malbec or Rioja.
The supplier must also provide a sparkling wine and non-alcoholic alternative, with the total spend under the contract expected to be between €225,000 and €300,000 over a maximum of four years.
