GZERO: AI and the Future of Work. How many jobs will be lost; what are the social implications, what unrest will the re-skilling need cause. AI equates to Globalisation. Who are the Key Players?

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The official theme of the 2024 World Economic Forum held recently in Davos, Switzerland, was “Rebuilding Trust” in an increasingly fragmented world. But unofficially, the hottest topic on the icy slopes was artificial intelligence.

Hundreds of private sector companies convened to pitch new products and business solutions powered by AI, and nearly two dozen panel discussions featured “AI” in their titles. There was even an “AI House” on the main promenade, just blocks from the Congress Center, where world leaders and CEOs gathered.



Generative AI could increase productivity and prosperity… but also replace jobs and increase global inequality.

As long as humans have been inventing new technology, they’ve worried it will replace their jobs. From Ancient Greece to Elizabethan England, people feared machines and automation would eliminate the need for human labor. Hundreds of years later, the same conversation is happening around artificial intelligence—the most powerful technology to hit the workforce since the personal computer.



Marietje Schaake, International Policy Fellow, Stanford Human-Centered Artificial Intelligence, and former European Parliamentarian, co-hosts GZERO AI, our weekly video series intended to help you keep up and make sense of the latest news on the AI revolution. In this episode, she talks about how Taylor Swift’s traumatic experience with AI deepfake porn could be the turning point in passing laws that protect individuals from harmful Generative AI practices, thanks to the pop star’s popularity.

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