Posted by Living in Italy at the time, Joyce persuaded four Italian entrepreneurs to finance the project. It was named in honour of Italian inventor Alessandro Volta, and showcased primarily Italian films. After scouting locations, Joyce settled on the Mary Street building, which was renovated to seat 420 patrons. The opening was not without its challenges. On launch day, a missing electrician caused a huge delay. However, the screenings eventually began, featuring titles such as The First Paris Orphanage and The Tragic Story of Beatrice Cenci. Dublin’s Freeman’s Journal praised Joyce for his “indefatigable” efforts, celebrating his dedication to the project. Despite this initial promise, the Volta faced financial struggles. The Italian backers, including Antonio Machnich and Giovanni Rebez, eventually sold the cinema to the British Provincial Cinema Company in June 1910, incurring a loss of £1,000. Joyce’s involvement with the Volta was brief but significant, reflecting his wide-ranging interests beyond literature.
Who Watches the Watchers? 